building a web site that works

I had a very interesting and informative meeting this morning with web developer Lynda Chiotti. She is helping me to morph my website into a polished jewellery selling machine. She is making me think hard about who my customers are and what I am offering to them. I have a lot of thinking to do to form my web page design ideas with my business vision. A bit of maketing psycology will help too. If you want to check out my not so effective website Silverstrong Jewellery and see how it will change over the next few weeks please do. Helpful comments would be great. Thanks Lynda!!